Companies today confront an increasing array of choices regarding markets, locations for key activities, outsourcing and ownership modes, and organization and processes for managing across borders. This course provides students with the conceptual tools necessary to understand and work effectively in today's interconnected world by developing strategic perspectives that link this changing environment, the state of the global industry, and the capabilities and position of the firm.
The goal of this subject is to provide the foundations for taking effective action in the multi-layered world of international business. The first section of the course provides frameworks for identifying and taking advantage of the opportunities presented in a dynamic global environment at the level of the country and industry. The second section of the course focuses on firm-level strategic choices regarding where to engage in which activities. The third section focuses on the challenges of integrating the multiple perspectives, functions, and interests that constitute the multinational firm.
Financial Management studies corporate finance and capital markets,
emphasizing the financial aspects of managerial decisions. It touches on
all areas of finance, including the valuation of real and financial
assets, risk management and financial derivatives, the trade-off between
risk and expected return, and corporate financing and dividend policy.
The course draws heavily on empirical research to help guide managerial
decisions.
This course covers the process of identifying and quantifying market
opportunities, then conceptualizing, planning, and starting a new,
technology-based enterprise. Students develop detailed business plans
for a startup. It is intended for students who want to start their own
business, further develop an existing business, be a member of a
management team in a new enterprise, or better understand the
entrepreneur and the entrepreneurial process.
Introduction to the fundamentals of modern management as practiced
today, particularly the ways in which the management practices evolved
with the rise of large corporations in the late 1800s and into the
twentieth century.
This course is designed to serve as an introduction to the theory and practice of marketing. Students will improve their ability to develop effective marketing strategies and assess market opportunities, as well as design strategy implementation programs. In addition, students will have the opportunity to communicate and defend their recommendations and build upon the recommendations of their peers. We will explore the theory and applications of marketing concepts through a mix of cases, discussions, lectures, guest speakers, individual assignments, and group projects. We will draw materials from a variety of sources and settings including services, consumer and business-to-business products.